NFTs vs Social Tokens: Navigating the Differences

August 31, 2023
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In a rapidly evolving digital landscape, the realm of cryptocurrencies and blockchain technologies can often appear mystifying and complex, stirring a spectrum of responses from curiosity and anticipation to scepticism and unease. It’s akin to the public sentiment during the advent of the internet, which signalled a dramatic paradigm shift in global communication and data sharing.

Currently, Non-Fungible Tokens (NFTs) and Social Tokens, two offspring of the same revolutionary blockchain technology, are garnering substantial interest. They are pushing the boundaries of digital ownership, decentralisation, and value creation in ways that were unthinkable a few years ago. However, understanding these two entities, their interplay, and how they differ can be quite daunting.

In this article, we aim to simplify these concepts, demystify their complexities, and offer you an understanding of the structural foundation upon which they exist – the blockchain. The goal is to equip you with the knowledge you need to navigate this new digital frontier, whether you’re an investor, a creator, or a curious observer keen to keep up with the latest trends in the digital world. So, let’s embark on this journey of discovery together.

What are NFTs?

NFTs, the unique, unsplittable digital assets on the blockchain have taken the world by storm, and not just in the sphere of digital art. Beyond art, NFTs are an innovative form of asset ownership, leaving their mark across various sectors, from real estate to music, fashion, and gaming.

For instance, Decentraland, a virtual reality platform, empowers users to buy, develop, and monetize virtual land as NFTs. Similarly, in the music industry, renowned artist Grimes has capitalised on NFTs, selling her digital artworks and music to the tune of $6 million. And it doesn’t stop there; even tweets are entering the NFT realm, with ex Twitter CEO Jack Dorsey’s first tweet fetching over $2.9 million as an NFT!

In gaming, NFTs are also a game-changer. Take Cryptokitties, a blockchain-based game where players buy, collect, breed, and sell virtual cats, each represented as a unique NFT.

While these examples are merely the tip of the iceberg, they illuminate why NFTs are drawing global attention. By bridging the divide between the real and the virtual, tangible and intangible, NFTs are paving the way for a revolutionary form of digital interaction and ownership.

What is Blockchain?

At its core, blockchain is a decentralised, transparent, and tamper-proof database, often described as a distributed ledger. Unlike traditional databases that are controlled by a central authority, blockchain distributes information across a network of computers (nodes), ensuring that no single entity has total control.

Every time a new transaction or data point (block) is added, it’s linked to the previous block, creating a chain of blocks – hence the name “blockchain”. Each block is time-stamped and encrypted, ensuring the data’s integrity and security.

The magic of blockchain is in its transparency and immutability. Every participant in the network can see all the transactions on the blockchain, ensuring complete transparency. And once a block is added to the chain, it’s nearly impossible to change or remove it, guaranteeing the data’s immutability.

Blockchain technology powers cryptocurrencies like Bitcoin and Ethereum, but its applications go far beyond that. It’s disrupting various industries, from finance and supply chain to healthcare and, as we’ve seen with NFTs, the world of art and collectibles. Its capacity to ensure secure, transparent, and decentralised transactions makes it a game-changer in the digital age.

What are Social Tokens?

Social tokens, as the name suggests, are digital assets that represent the social value of an individual, brand, or community in the online sphere. They are built on blockchain technology and allow creators to monetize their influence, fan base, or community in a novel way.

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There are three primary types of social tokens: personal tokens, community tokens, and platform tokens. Personal tokens are associated with a specific individual, such as a social media influencer, artist, or public figure. Community tokens represent a group or community, enabling collective ownership and decision-making. Platform tokens are used within a specific platform or ecosystem.

What makes social tokens unique is their value proposition. Unlike cryptocurrencies like Bitcoin, which are purely a medium of exchange, or NFTs, which represent unique digital assets, the value of social tokens is directly tied to the social capital of the associated entity. The more popular or influential an individual or community is, the more valuable their social token tends to be.

Social tokens are utilised in several ways, including granting holders access to exclusive content, voting rights in community decisions, direct interactions with creators, and much more. They have opened a new frontier in the digital world, allowing creators to engage with their followers in meaningful ways while also offering fans a stake in their favourite creator’s success.

What is Social NFT?

Social NFTs are a pioneering development in the digital realm that merges the realms of social media and blockchain technology. In the rapidly evolving world of social media, Social NFTs can assume an incredibly diverse range of forms. Imagine owning a unique digital autograph from your favourite celebrity, an original, iconic post from a major influencer, or even limited-edition virtual merchandise tied exclusively to a popular online community. In this manner, Social NFTs offer a new way to validate, quantify, and indeed, monetize social interactions and digital content like never before.

At their core, Social NFTs empower users to own a slice of the vast social media universe. Whether it’s a world-famous tweet, a viral meme that took the internet by storm, or a distinctive digital badge signalling membership in a niche online community, these tokens go beyond simple ownership. They pave the way for new, exciting opportunities in the realm of digital collectibles, fan engagement, and the monetization of online influence.

The influence of blockchain technology is permeating beyond the financial sector, reaching into social platforms, dramatically altering the way we perceive and interact in the digital social sphere. As we move forward, Social NFTs will likely play an increasingly crucial role in transforming the landscape of digital social interaction, creating a brave new world where social media and digital assets seamlessly intersect.

The Core Differences Between NFTs And Social Tokens

Before diving into the world of social tokens and social NFTs, it’s crucial to grasp the fundamentals of “tokens” and “NFTs”. A token symbolises the elemental unit within a blockchain network. You’re probably already familiar with the likes of Bitcoin and Ether, which are prominent examples of tokens. Tokens are the exchangeable assets of blockchains, used for both investment purposes and transactions. However, their role extends beyond just a medium of exchange, as they are instrumental to the operation of the blockchain itself. The process of token mining or staking fuels the blockchain, facilitating the execution and immutable recording of transactions.

Uniqueness vs. Interchangeability

When it comes to understanding the core difference between NFTs and social tokens, the distinction between uniqueness and interchangeability becomes crucial. 

NFTs, or non-fungible tokens, celebrate the singular. They champion individuality, with each token being intrinsically unique and irreplaceable. Picture a digital art piece that has been minted as an NFT; its distinct value and inherent attributes set it apart from any other token in existence. Just as no two masterpieces in a gallery are identical, no two NFTs are either. They are like snowflakes in the digital ether – every single one is different.

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On the other hand, social tokens are the embodiment of fungibility, where unity and interchangeability take precedence. They are the building blocks of a digital collective, where each unit of the token is an exact duplicate of the other. Imagine them as the currency of a specific online community, each coin identical to the next, facilitating interactions and transactions within that digital space. In the realm of social tokens, uniformity takes centre stage, creating a shared sense of value and purpose. 

While NFTs and social tokens both operate within the realm of blockchain technology, they represent very different concepts of value – one rooted in individual distinction, the other in collective uniformity.

Ownership vs. Membership

The divergence between NFTs and social tokens continues to be apparent when we look at what each represents – the former symbolises ownership, while the latter signifies membership.

NFTs are synonymous with unique ownership. When you invest in an NFT, what you’re essentially acquiring is a one-of-a-kind piece of data that’s securely and immutably stored on the blockchain. This could manifest in a myriad of forms – a digital masterpiece, an exclusive music album, a virtual piece of land, or even a memorable tweet. The ownership of an NFT implies holding a distinct piece of the digital universe that no one else possesses in the exact same form.

Social tokens, conversely, symbolise membership or a stake within a specific community. Buying a social token is akin to gaining a passport to a particular social network or group. Ownership of these tokens doesn’t mean holding a unique piece of data; rather, it’s akin to having a key that unlocks a special suite of benefits within a community. This could be exclusive content from a creator, voting rights on community decisions, or even direct interactions with community leaders.

Therefore, while both NFTs and social tokens revolve around the notion of buying a form of digital asset, what they endow the holder with differs significantly. NFTs offer the prestige of unique ownership, while social tokens provide a sense of belonging and influence within a community.

Trade Market vs. Community Health

The valuation dynamics for NFTs and social tokens diverge significantly due to the unique characteristics of each.

The NFT market operates much like a conventional trade market, but with the trading commodities being unique digital assets. The worth of an NFT can swing drastically based on an array of factors, such as its rarity or uniqueness, the prominence of its creator, or the current demand in the market. This variability in value makes the NFT market a fascinating space for collectors and investors seeking to buy low and sell high.

Contrarily, social tokens derive their value more directly from the status and activity within the respective community they represent. The community’s vibrancy, engagement levels, and general health play a pivotal role in determining the value of its associated social token. If the community is thriving with high engagement and active participation, its corresponding social token is likely to see an increase in value. Conversely, a dormant or dwindling community might lead to a drop in the value of its social token.

While NFTs find their value in the exclusivity and desirability of the asset, social tokens’ worth is inextricably linked to the community they are associated with, reflecting the ecosystem’s health and vitality.

Application Spectrum

The use cases for NFTs and social tokens illustrate their distinct functions and capabilities in the digital sphere.

NFTs serve as a digital ledger of ownership for a wide variety of assets. They can digitise and authenticate everything from artwork to real estate, and from unique collectibles to digital experiences. By creating an NFT, an artist or creator can produce a blockchain-stored certificate of authenticity for their work, ensuring its originality and ownership. This capability is revolutionising industries, creating an entirely new way to own, trade, and engage with various forms of assets in the digital domain.

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Social tokens, on the other hand, represent a value system that’s linked to personal influence, community participation, or the attainment of specific experiences or services. They can encapsulate the popularity of a public figure, the cohesion and strength of a digital community, or the exclusivity of certain experiences or services. For instance, a musician might issue social tokens that provide fans with exclusive content or VIP experiences. Similarly, a thriving online community might introduce a social token to give members voting rights or a share in the community’s decision-making.

Token Standards

The differing characteristics of NFTs and social tokens are reinforced by the specific token standards they typically adhere to on the Ethereum blockchain.

NFTs usually comply with the ERC-721 or ERC-1155 token standards. These standards facilitate the creation of non-fungible tokens, each with a unique set of attributes. The ERC-721 standard is used for entirely unique, one-of-a-kind tokens, while ERC-1155 is a multi-token standard that can produce both fungible (identical) and non-fungible (unique) tokens. These standards ensure that each NFT maintains its uniqueness and indivisibility, thereby protecting the exclusivity and value of the digital asset it represents.

On the other hand, social tokens predominantly follow the ERC-20 token standard. The ERC-20 standard is designed for fungible tokens, i.e., tokens that are interchangeable and hold the same value as one another. This means that each unit or token in a specific batch is identical to all the others, similar to traditional currencies. This fungibility facilitates the widespread use of social tokens across various platforms, fostering inclusivity and collaboration within the respective communities they represent.


From the unique world of digital assets to the communal value of social tokens, we’ve traversed quite a landscape. Yet, the crux of it all is simple: both NFTs and social tokens are transformative avenues in the digital realm that facilitate novel interactions and value exchanges, whether it’s through art, music, or a shared sense of belonging in a community.

The extraordinary world of NFTs and social tokens is indeed vast and constantly evolving, but there’s no need to traverse it alone. Amidst all this dynamism, one platform stands out, bridging the gap between the intricacies of blockchain technology and the thrill of sports—Maincard.

Maincard is not just another fantasy management platform. It’s a trailblazer, revolutionizing the way we engage with smart contracts, NFTs, and crypto. The project is expanding across various domains including e-sports, NBA, WNBA, NFL, NHL, MMA, MLB, Soccer, college sports, and more. With a mission to provide an educational, engaging, and safe gateway into blockchain technologies, Maincard does more than just ride the wave—it is the wave.

Each Maincard is as unique as the individual who owns it, assembled from nine distinct layers or attributes that combine randomly at the moment of minting. This ensures that no two Maincards are alike, adding an extra layer of excitement to the platform.

But Maincard goes beyond just unique collectibles. It is also developing innovative mechanics that leverage blockchain technology in the sports event industry, creating opportunities for sports fans to earn while playing. This combination of entertainment, education, and empowerment sets Maincard apart.

As you delve deeper into the world of NFTs or rally your communal spirit with social tokens, let Maincard be your navigator. It’s more than just a platform—it’s a launchpad for your journey into the thrilling realm of digital sports assets.

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